HONOR UK
Retail Campaign & Product Launch Designs
Duration: 13 Months
Role: Senior Creative Designer & Video Editor
Tools: Figma, Photoshop, Adobe XD, Illustrator, Premier Pro, Indesign, After-Effects, Adobe Media Encoder
Led the creative direction across multiple flagship and none-flag HONOR devices. Creating new marketing material as well as Localising the campaign designs directly from Chinese HQ. being the single point of pivot and design translation from Eastern to UK markets across major retailers.
The campaign assets supported the UK major product launches of the HONOR Magic V3 & V5 Series, as well as the Magic7 Series and the 400 Series. Creating a cohesive visual system across retail and digital channels that highlighted the brand's innovative, premium positioning. contributing to 70% YoY sales growth within the uk and a 77% overall growth within europe across 2024 & 2025.
